Student Convert Case Study:

How This RTO Grew Their Revenue By $12.2 Million Over The Last Four Years… Without increasing their ad spend

The Case Study Covers How Student Convert helped this RTO…

  • Increase their revenue from $2.8 million in 2019 to over $15 million this year

  • The specific strategy that increased their enrolments by an extra 5 to 13 for every 100 enquiries

  • How the Student Convert System helped them 

  • How we generate an extra 5 to 13 per every 100 enquiries… Without Increasing Ad Spend

  • The Conversion Optimisation Strategy responsible for growing ALL of our 30 clients revenue by over $1 million each year

  • The Automation System that increases lead engagement from 10% to over 60%

  • Why getting more leads is NOT the best way to increase enrolments

Student Convert Case Study:

How This RTO Grew Their Revenue By $12.2 Million Over The Last Four Years… Without increasing their ad spend

The Case Study Covers How Student Convert helped this RTO…

  • Increase their revenue from $2.8 million in 2019 to over $15 million this year

  • The specific strategy that increased their enrolments by an extra 5 to 13 for every 100 enquiries

  • How the Student Convert System helped them 

  • How we generate an extra 5 to 13 per every 100 enquiries… Without Increasing Ad Spend

  • The Conversion Optimisation Strategy responsible for growing ALL of our 30 clients revenue by over $1 million each year

  • The Automation System that increases lead engagement from 10% to over 60%

  • Why getting more leads is NOT the best way to increase enrolments

Success Stories

"Student Convert helped us grow from $2.8 million per year to $15 million in just 4 years. Prior to work of Tracie and the team it was a constant battle to find anyone that could provide a reliable stream of leads at a reasonable cost. Add in the Student Convert platform and the manner it allows us to interact with leads and it has been a complete game changer. Do yourself a favour and check out what they can do for you."

Bruce Bell

"Wow, what a service Tracie's team provide! Although they focus on conversions of student leads, they were able to adapt quickly to our statewide workforce project to recruit aged care workers across Queensland. We filled 75% of the positions across the country with only 11% of the budget. Within days, the leads were pouring in. In only nine months we received over 8000 leads and we are now at 1500 a month. If you want to build your business, talk to Tracie and her team."

SUSIE BOYER

In This Case Study You Will Learn

The Skills Gen Story…

Before working with Student Convert, Bruce Bell from Skills Gen had spent tens of thousands of dollars on advertising attempting to sell more courses and grow their business. 

Within 12 months of working with Student Convert they had grown their revenue to over $5 million.

This year they’ve topped over $15 million in revenue and are now looking to expand into lucrative foreign markets.

Why Lead Gen Is Not Your Problem…

The reason why your advertising is underperforming is NOT because your lead quality isn’t good enough or because you aren’t spending enough on advertising... 

In fact it has nothing to do with generating leads at all. 

Advertising campaigns fail because there is no effective or optimised system to convert your leads into course sales.

How We Add An Extra 5 To 13 Sales For Every 100 Leads…

Industry standards show that only 2 or 3 out of every 100 enquiries will end up in enrolment. 

If a company calls every single lead these numbers may be higher… But even then industry standard is that if you are calling each lead, it is only once or twice.

The Student Convert System consistently enrols 5 to 13 more students per 100 leads by focusing on the 3 core areas that increase enrolments.

Assuming you have a $4000 course, this means an extra $20k to $60k in revenue.

Success Stories

"We had our first million dollar month with Student Convert. A lot of RTO’s struggle to get enrolments through. We’ve had record months and we've beat them and beat them again. This is largely due to the consistency of their process. To have a million dollars a month is really nice figure. Our profitability has gone through the roof."

Dale Gillham

"The team at Student Convert have changed the way we do business. The program has created a seamless link between our sales team and our clients. Generating and nurturing leads has never been easier. There is a great balance between automations and still being able to provide our clients with a personal experience. Previously we had used HubSpot. The Student Convert platform is designed specifically for RTO's, HubSpot is more expensive and does not provide the customer support and knowledge offered by the Student Convert team. Simply put, Student Convert has helped us achieve better outcomes, has better support, is more cost-effective and a game changing experience all-round."

Acacia EDUCATION

About The Founder Tracie Parisi…

Tracie is the creator of The Student Convert System that is responsible for increasing the revenue of ALL of our clients by over $1M per year.

She spent years working in a service industry that cared more about making money than making people happy. And that didn’t sit well. 

After a chance encounter with RTO owner Bruce led to a conversation about how common it is for advertising agencies to overcharge and underdeliver.

Tracie saw an opportunity to apply her 20 years+ experience of personal development and communication skills to help Bruce’s RTO massively increase sales by improving and automating the communication his prospects were receiving. 

She went home that night and wrote an ad and communication sequence for Bruce. When it launched the next day, leads began pouring in within minutes… But more importantly those leads began converting into courses that day.

That was 2019. Since then, Skills Gen have increased their revenue from $2.8M to $15M.

Around 30 RTO’s and Training Organisations are currently using the Student Convert System

All of them have increased their revenue by over $1 million per year.

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